Features
Deploy. Measure. Operate. Chat, voice, and analytics — in one widget.
Built for customization
Your product. Your brand.
Your widget looks like part of your product, not a generic plugin.
- Color, logo, avatar
- Full customization from the dashboard.
- One script tag
- Lightweight embed. No extra dependencies, no build steps.
- Chat + voice
- Two channels in one interface.
- 15 languages
- Multilingual out of the box.
Web + Calls in one widget
Two channels. One widget. Zero friction.
Users type or call from the same point. No redirects, no new windows.
- Web chat
- Queries, lead qualification, support.
- Click to call
- When voice converts better.
- One interface
- Users choose. You measure everything.
Event analytics
8 real-time KPIs. 6-event funnel.
Retell tells you what was said. Fluenty tells you who arrived, who opened the widget, who clicked, and who converted.
- Widget loaded
- How many users see your widget.
- Widget opened
- How many interact.
- Chat / call click
- Which channel they prefer.
- Conversion
- Who starts a real conversation.
Interaction events, not conversation content.
Fifteen languages
Fifteen languages. Zero setup.
The widget detects browser language and adapts. If unavailable, it falls back to your default.
- 15 languages included
- Ready from day one.
- Auto-detection
- Adapts to the user.
- Fallback language
- Clean transition.
Business hours
Independent schedules for chat and voice.
Define when each channel is available. After hours, capture leads automatically.
- Per channel
- Separate schedules for chat and voice.
- Timezone
- Set yours. Fluenty handles the rest.
- After hours
- Custom messages + lead capture.
- Daily control
- Different hours for each day of the week.
Retell AI integration
Built for Retell AI.
Direct connection to your existing agents. No migrations, no changes to your setup.
- Plug and play
- Paste your Agent ID in the dashboard. Done.
- In-browser voice
- Calls directly from the widget.
- Credentials protected
- Your Retell keys are never exposed in your site's frontend code.
Lead capture
Capture leads when you're unavailable.
After hours, inactive widget, or expired subscription — the widget shows a form that captures name, email, phone, and message.
- Capture form
- Name, email, phone, and message. Shown automatically when the widget is unavailable.
- Leads dashboard
- Filterable table with all captured leads across your widgets.
- Status tracking
- Mark leads as pending or contacted. Track follow-up progress.
- Search & filters
- Search by name or email. Filter by widget, status, or capture reason.
Webhooks & integrations
Send leads anywhere. Automatically.
Each widget has a webhook URL. Every new lead fires a POST request to your endpoint — connect to any CRM or automation tool.
- Lead webhook
- Per-widget webhook URL. Fires on every new lead.
- Real-time delivery
- POST request sent the moment a lead is captured.
- Any CRM or tool
- Zapier, Make, HubSpot, Salesforce — anything that accepts webhooks.
Full analytics suite
8 KPIs. Funnel. Sources. Export.
Sessions, unique users, page views, avg duration, bounce rate, widget open rate, messages, and voice calls — plus conversion funnel, traffic sources, top pages, devices, geography, and screen sizes.
- 8 KPI overview
- Sessions, unique users, page views, avg duration, bounce rate, widget open rate, messages, voice calls.
- Conversion funnel
- 6-step funnel with drop-off rates at every stage.
- Traffic sources
- UTM attribution, referrers, and conversion rates per source.
- Export
- Download reports in PDF, Excel, or CSV.
Real-time monitoring
See who's on your site right now.
Live activity dashboard showing active users, their current state, and which pages have the most engagement.
- Live activity
- Active users right now, updated in real time.
- User breakdown
- In widget, chatting, or on a voice call — at a glance.
- Active pages
- Top pages with live visitor counts.
Security & control
Domain, IP, fingerprint, and rate limiting.
Restrict where your widget loads, block abusive traffic, and inject legal links — all from the dashboard.
- Domain allowlist
- Restrict widget loading to specific domains. Wildcards supported.
- IP blocking
- Block IPs with reason labels. Prevent abuse before it starts.
- Fingerprint blacklist
- Block browser fingerprints to stop repeat offenders.
- Rate limiting
- Automatic request throttling per user. Prevent abuse without manual configuration.
- Legal links
- Inject privacy policy, terms of service, and AI policy links into the widget.